Audience Research: Genre and Age Survey

As we have decided to choose the soul genre for our music video,It was important to have a specific demographic that our music video will appeal to most as we must consider it's success if we were to produce as a real-life media product and catering it to have appeal to them as we would like to generate revenue and more acknowledgement of our artist.

I created a Survey Monkey Questionnaire(www.surveymonkey.com) to see how many people that responded listened to soul and what age group they were.Having collected quantitative data to discover who are audience are was beneficial as we can now cater our video to elements that would relate to them.